With the rise in popularity of many new international cosmetic brands, it seems that Asian beauty trends have earned a permanent place in the world-wide beauty sphere. Among these new trends is the secret of countless Korean celebrities both females and males alike, including famed actress Song Hye Kyo and popular Korean boy group JYJ. Upon examining their faces, they all seem to be blessed with photo-perfect, airbrushed skin. Are their gorgeous complexions the result of good genetics? Partially, but the main reason for their flawless, glowing skin is a revolutionary beauty product that has sparked an energetic following among makeup enthusiasts all over the world. This magic product is called BB cream.
What Is A BB Cream?
A BB cream (BB stands for ‘blemish balm’) is an all-in-one skin cream, foundation, and concealer. It was originally developed in Germany for skin care patients to use on their faces after undergoing skin procedures like acid peels and laser therapy. After experiencing the skin-nourishing benefits of BB cream, Korean cosmetic companies took advantage and turned it into a super effective and affordable beauty product. It is now one of Korea’s best selling beauty products and is quickly becoming a hit in other Asian countries such as Japan and Taiwan. And it seems that the rest of the world is catching on.
How does BB Cream work?
A BB cream works very much like a tinted moisturizer, in that it functions as a skin cream and a lightweight foundation as well as a concealer. Many formulations also include SPF, which eliminates the need for a separate sunblock, and anti-aging and whitening agents in order to create a more youthful-looking face.
Is BB cream right for me?
BB creams generally only come in one shade, usually beige, so finding a BB cream if you are darker-complexioned can be a challenge. But this makes BB creams very good for those with lighter complexions with yellow or pink undertones (most BB creams tend to be in the M.A.C. NC/NW 20-30 range). Another thing to consider is that most formulations are also geared towards Asians, who generally have oily or combination skin types, so those with dry skin may find that some BB creams aren’t moisturizing enough. The best way to see if a BB cream is right for you is to try it out on your own skin, but when that isn’t possible, reading reviews that give detailed comparisons and shades swatches will also work.
Where can I find BB cream?
Because BB creams are so popular, practically all cosmetic stores in Korea sell their own version of a BB cream. If you live in Asia, finding a BB cream is relatively simple, but for international buyers the process becomes a little more complex. Testing out a BB cream in store before buying is preferred, but those who order BB creams online are recommended to start with one brand before trying any others.
Sites that sell BB creams internationally include Sasa.com, GMarket.com, and iMomoko.com. Some Korean cosmetic brands like Etude House have also opened up websites in English to allow overseas customers to purchase their products. Popular brands of BB creams include BRTC, Dr. Jart, Skin79, and Missha.